PH10-4-Public Health Communications DUE 2/4/22 AT 10AM Topic: Public Health Communications For this assignment, you will create a newsletter for public he

DUE 2/4/22 AT 10AM

Topic: Public Health Communications

For this assignment, you will create a newsletter for public health professionals with an interest in a specific public health issue (nutrition, physical, and obesity). The newsletter must address that issue and include information about how to reach diverse stakeholders. These stakeholders may include educators, government officials, clinicians, patients, and others. Stakeholders may be diverse in background and literacy. This assignment can be approached from a clinical, administrative, academic, or research focus, but it should aim to inform, influence, and motivate behavior and policy.

Instruction.

Visit the Healthy People website and select one of the leading health indicators (LHI) from the site. Develop a newsletter related to this leading health indicator. 

In the newsletter, do the following:

· Discuss the history of the topic, including trends and primary, secondary, and tertiary prevention.

· Analyze the role of health professionals in promoting health, including how health professionals’ roles could be increased.

· Evaluate how globalization affects global burdens of disease as it relates to this indicator.

· Analyze the effects of environmental factors on a population’s health as it relates to this indicator.

· Evaluate communication strategies for communicating about this public health issue. 

. Explain how you would determine the most effective communication channel for various audience segments.

You may use a Microsoft newsletter template to complete this project if desired.

The newsletter will be graded on content, subject relevance to behavior and policy, grammar, spelling, appearance, graphics, and color use.

Review the scoring guide before developing and submitting your assignment to ensure you meet all evaluation criteria.

Additional Requirements

Your assignment should also meet the following requirements:

· Written communication: Written communication is free from errors that detract from the overall message.

· APA formatting: Your paper should demonstrate the current APA style and formatting.

· Number of resources: Include a minimum of FOUR resources, appropriately cited throughout your newsletter and in your reference list.

· Suggested length: A minimum of four typed and double-spaced pages, not including the title page, reference list, or appendices.

· Font and font size: Times New Roman, 12-point.

Please use the newsletter format.  The APA formatting only applies to the references, which should be the last page of your newsletter.  This is not a paper.  Please do not submit narratives, that will result in very low grade.

Please use the newsletter template in Microsoft Word or other Newsletter software and do not worry about the APA formatting for the newsletter portion.  Don’t worry about double spacing, etc.

I have placed 2 examples of distinguished newsletters from previous work     Do Not Copy.  These are for inspiration only and just in case you don’t know where to begin.

You can find newsletter templates in Microsoft Word and Publisher.  Do not use this for your newsletter, this is so you have an example of what you are expected to submit. Do not use any of those example in to your work.

Include three academic references above 2017

NO CONSIDERATION FOR PLAGIARISM

APA FORMAT AND INDEX CITATION

PLEASE WRITE FROM PUBLIC HEALTH PERSPECTIVE

Other resources

· Microsoft. (2018). Newsletters. Retrieved from https://templates.office.com/en-us/Newsletters

· Office of Disease Prevention and Health Promotion. (2018). Healthy people. Retrieved from https://www.healthypeople.gov/

· https://health.gov/healthypeople

FOLLOW ALL Public Health Communications Scoring Guide TO GAIN FULL POINTS

CRITERIA

NON-PERFORMANCE

BASIC

PROFICIENT

DISTINGUISHED

Discuss trends; primary, secondary, and tertiary prevention; and legal and regulatory approaches related to a leading health indicator.
12%

Does not discuss trends; primary, secondary, and tertiary prevention; and legal and regulatory approaches related to a leading health indicator.

Discusses trends, but does not include primary, secondary, and tertiary prevention; or legal and regulatory approaches related to a leading health indicator, or the discussion is incomplete or otherwise flawed.

Discusses trends; primary, secondary, and tertiary prevention; and legal and regulatory approaches related to a leading health indicator.

Discusses trends; primary, secondary, and tertiary prevention; and legal and regulatory approaches related to a leading health indicator. Cites scholarly sources to support the discussion.

Analyze the role of health professionals in promoting health.
11%

Does not analyze the role of health professionals in promoting health.

Analyzes the role of health professionals in promoting health but the analysis is incomplete or otherwise flawed.

Analyzes the role of health professionals in promoting health.

Analyzes the role of health professionals in promoting health. Suggests ways health professionals can expand their role.

Analyze policies that promote health outcomes and systemic changes needed to support the policies.
11%

Does not analyze policies that promote health outcomes and systemic changes needed to support the policies.

Analyzes policies that promote health outcomes and systemic changes needed to support the policies, but the analysis is incomplete, inaccurate, or otherwise flawed.

Analyzes policies that promote health outcomes and systemic changes needed to support the policies.

Analyzes policies that promote health outcomes and systemic changes needed to support the policies. Cites scholarly sources to support the analysis.

Evaluate how globalization affects global burdens of disease as it relates to a specific leading health indicator.
11%

Does not evaluate how globalization affects global burdens of disease as it relates to a specific leading health indicator.

Evaluates how globalization affects global burdens of disease as it relates to a specific leading health indicator, but the evaluation is inaccurate, incomplete, or otherwise flawed.

Evaluates how globalization affects global burdens of disease as it relates to a specific leading health indicator.

Evaluates how globalization affects global burdens of disease as it relates to a specific leading health indicator. Cites scholarly sources to support the evaluation.

Analyze, using scientific information, the effects of environmental factors on a population’s health as it relates to a specific leading health indicator.
11%

Does not analyze, using scientific information, the effects of environmental factors on a population’s health as it relates to a specific leading health indicator.

Analyzes the effects of environmental factors on a population’s health as it relates to a specific leading health indicator, but the analysis is incomplete, inaccurate, or otherwise flawed.

Analyzes, using scientific information, the effects of environmental factors on a population’s health as it relates to a specific leading health indicator.

Analyzes, using scientific information, the effects of environmental factors on a population’s health as it relates to a specific leading health indicator. Cites scholarly sources to support the analysis.

Evaluate strategies for communicating about a public health topic, including the use of effective communication channels.
11%

Does not evaluate strategies for communicating about a public health topic, including the use of effective communication channels.

Evaluates strategies for communicating about a public health topic but does not include the use of effective communication channels or the evaluation is otherwise flawed.

Evaluates strategies for communicating about a public health topic, including the use of effective communication channels.

Evaluates strategies for communicating about a public health topic, including the use of effective communication channels. Explains why some communication channels may be more effective for some audience segments.

Communicate effectively in a newsletter format.
11%

Does not communicate effectively in a newsletter format.

Communicates in a newsletter format but the communication is ineffective or otherwise flawed.

Communicates effectively in a newsletter format.

Communicates effectively in a newsletter format and the communication is engaging and interesting.

Write clearly and logically, with correct use of spelling, grammar, punctuation, and mechanics.
11%

Does not write clearly and logically, with correct use of spelling, grammar, punctuation, and mechanics.

Writes clearly and logically, with mostly correct use of spelling, grammar, punctuation, and mechanics but with frequent errors and lapses.

Writes clearly and logically, with correct use of spelling, grammar, punctuation, and mechanics.

Writes clearly and logically, with correct use of spelling, grammar, punctuation, and mechanics. Includes smooth transitions between sections of the document.

Correctly format using APA style in in-text citations and references.
11%

Does not correctly format using APA style in in-text citations and references

Formats using APA style in in-text citations and references, but with frequent errors and lapses.

Correctly formats using APA style in in-text citations and references.

Correctly formats using APA style in in-text citations and references and paraphrases appropriately.

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