1/23/22, 12:28 PM Module Four Assignment Guidelines and Rubric – MBA-540-X3553 Org Strategy in Global Env 22TW3
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Module Four Assignment Guidelines and Rubric
Overview
Defining a business strategy is part of the strategic planning process and is necessary for achieving the company’s goals and
objec�ves. The steps involved in crea�ng a business strategy are cri�cal and it is impera�ve that the appropriate amount of �me is
spent in ge�ng it just right.
As the director of strategic planning, you want to ensure that all your managers understand business strategy, including what a
strategy is, how it’s created, and who is responsible.
Prompt
Create a one-page document describing business strategy for mid-level managers.
Specifically, you must address the following criteria:
Defini�on : Define the term business strategy in your own words.
Formula�on : Briefly outline the steps involved in formula�ng a business strategy.
Responsibili�es: Explain who is responsible for and who benefits from good business strategy.
Corporate vs. business unit strategy : Describe at least two ways in which a corporate strategy is different from a business
unit strategy.
Guidelines for Submission
Submit a one-page Word document with double spacing, 12-point Times New Roman font, and one-inch margins. You are not
required to use sources; however, if you choose to use sources, they should be cited in APA format. Consult the Shapiro Library APA
Style Guide for more informa�on on cita�ons.
Criteria Exemplary (100%) Proficient (90%)
Needs Improvement
(70%)
Not Evident (0%) Value
Defini�on Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Defines the term
business strategy
clearly and
accurately
Shows progress
toward proficiency,
but with errors or
omissions; areas of
improvement may
include providing a
clear and concise
defini�on
Does not a�empt
criterion
20
Formula�on Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Outlines all the steps
involved in
formula�ng a
business strategy
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include describing
Does not a�empt
criterion
20
Module Four Assignment Rubric
MBA-540-X3553 Org Strategy in Global Env 22TW3 TM
1/23/22, 12:28 PM Module Four Assignment Guidelines and Rubric – MBA-540-X3553 Org Strategy in Global Env 22TW3
https://learn.snhu.edu/d2l/le/content/948990/viewContent/16870894/View 2/3
include describing
each step with
sufficient detail
Responsibili�es Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Explains who is
responsible for and
who benefits from
good business
strategy
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include iden�fying
both par�es, those
who are responsible
for and those who
benefit, providing
sound reasoning
Does not a�empt
criterion
20
Corporate vs.
Business Unit
Strategy
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Describes two ways
in which a corporate
strategy is different
from a business unit
strategy
Shows progress
toward proficiency,
but with errors or
omissions; areas for
improvement may
include providing at
least two differences
Does not a�empt
criterion
20
Ar�cula�on of
Response
Exceeds proficiency
in an excep�onally
clear, insigh�ul,
sophis�cated, or
crea�ve manner
Clearly conveys
meaning with correct
grammar, sentence
structure, and
spelling
Shows progress
toward proficiency,
but with errors in
grammar, sentence
structure, and
spelling
Submission has
cri�cal errors in
grammar, sentence
structure, and
spelling
20
Total 100%
1/23/22, 12:28 PM Module Four Assignment Guidelines and Rubric – MBA-540-X3553 Org Strategy in Global Env 22TW3
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